Liberty Media has undoubtedly done an impressive job of taking Formula 1 to new audiences. Compared to a decade ago, both the broadcast and trackside audience are significantly younger and more diverse. The Drive to Survive generation demands constant content and the appetite appears endless.
Winning the Social Media Battle: Are F1 Teams Chasing the Right Metrics? Read More »
Written by Business of Motorsport Programme Leader, Genevieve Gordon-Thomson Ten of the eleven F1 teams have their headquarters in one country: the United Kingdom. For a global sport that races across five continents, this level of geographic concentration seems almost counterintuitive. Yet, within approximately a 50-mile radius in the Midlands sits the most advanced and
Inside Motorsport Valley: Formula 1’s Technological Core Read More »
The Land Rover Defender: Legal Complexities, Historical Evolution, EU Exclusion, and Legacy Written by Business of Motorsport Tutor & Anti-doping & Ethics expert Michele Verroken Watching F1 racing, the speed, skill, decision-making and technology makes me interested in how doping might manifest itself in this sport. Several sports have far more potential for doping as
The Real Risk of Doping in Motorsport: Awareness, Reaction, Control Read More »
The Land Rover Defender stands as one of the most iconic vehicles in automotive history, renowned for its rugged utility, off-road prowess, and cultural symbolism. From its post-war origins to its discontinuation due to European Union regulations, the Defender’s journey reflects both legal and technological milestones. Its legendary status was further cemented through silver screen appearances in films such as James Bond, Tomb Raider and The Italian Job. Other daring expeditions and remarkable feats, such as the Camel Trophy, make it one of the most admired and enduring vehicles in automotive history.
Motorsport is facing a governance storm as Motorsport UK Chair David Richards ramps up his criticism of FIA President Mohammed Ben Sulayem. What started as outspoken concern has now escalated towards the threat of legal action, with Richards warning that a lack of transparency and accountability at the top could damage the very integrity of international motorsport.
Motorsport UK and FIA: A Growing Rift Over Governance Read More »
